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Hotel · Florence · Tuscany

Hotel Magenta

A family-run 3-star hotel in Florence, an 8-minute walk from the Basilica of Santa Maria Novella, with 21 city-view rooms.

  • Free Wi-Fi throughout
  • 24-hour reception and security
  • Paid airport shuttle available
8.6 Great 2407 reviews Booking.com 8.6 · 2407 reviews

About

Hotel Magenta

Hotel Magenta is a small, family-run property with 21 rooms, each offering city views. It sits on Via Montebello, an 8-minute stroll from the Basilica of Santa Maria Novella, putting many of Florence's attractions within easy walking distance.

Guests consistently highlight the warm, attentive staff and the home-like atmosphere. The hotel provides practical comforts: free Wi-Fi, 24-hour reception, parking nearby (public), and a range of services including room service, laundry, and tour assistance.

  • No smoking on site
  • Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed

In brief

What works, what to weigh

+

Strengths

4 reasons to book
  • Exceptional staff and service — Guests repeatedly praise the warm, helpful, and accommodating team, from early check-in to arranging late dinners.
  • Prime location for sightseeing — An 8-minute walk to Santa Maria Novella and a short stroll to many attractions and the train station.
  • Spotless, recently refurbished rooms — Rooms are described as clean, light, and airy, with modern facilities left after a recent renovation.
  • Good breakfast with hot options — Breakfast is satisfying with a variety for all tastes, including hot food.

Worth weighing

4 to weigh
  • Rooms and cleanliness score trails other categories — While guests praise cleanliness, the rating for this category is lower than for location and dining.
  • Limited on-site parking — Parking is public and nearby rather than private on-site; guests may need to plan ahead for a space.
  • Small property with 21 rooms — The intimate scale may mean less buzz and fewer facilities than larger hotels, though it adds to the family feel.
  • Check-in window ends at 23:59 — If you arrive after midnight, you'll need to make alternative arrangements despite the 24-hour reception.

01 — Rooms

Rooms & rates

High season: summer dates usually book out a few weeks ahead.

Quadruple Room

  • Sleeping arrangements for 4 persons

Double Room

  • 1 King-size bed,1 Double bed
  • Shower
  • Heating
  • Air conditioning

Triple Room

  • Sleeping arrangements for 3 persons
  • Shower
  • Heating
  • Air conditioning

02 — Amenities

Services & amenities

Everything included at this stay — the facilities and essentials, at a glance.

Parking & Transport

  • Parking
  • Paid airport shuttle
  • Car hire

Food & Drink

  • Bar/ Lounge area
  • Snack bar
  • In-room breakfast
  • Special diet menus
  • Packed lunches
  • Coffee shop

Internet & Work

  • Wi-Fi
  • Fax/Photocopying
  • Meeting/ Banquet facilities

Services

  • 24-hour reception
  • 24-hour security
  • Luggage storage
  • Currency exchange
  • Room service
  • Housekeeping
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Grocery shopping service
  • Welcome drink
  • Happy hour
  • Babysitting/Child services

Room Amenities

  • Air conditioning
  • Heating
  • Mini-bar
  • Soundproofed rooms
  • Ironing facilities
  • Free toiletries
  • Flat-screen TV
  • AM/FM alarm clock

Accessibility

  • Rooms/ Facilities for disabled
  • Wheelchair access
  • Toilet for disabled
  • Bathroom for disabled
  • Lift

Safety & Security

  • Safe deposit box
  • Smoke detectors
  • Fire extinguishers
  • Key card access
  • Key access

03 — Reviews

What guests say

Recent verified reviews from guests who stayed here.

8.6
Great 2407 reviews

Guest-rated 8.6/10 from 2,407 reviews

Booking.com · 8.6 · 2407 reviews
Rooms and cleanliness6.0
Location9.0
Dining8.0
Price and service7.0
8.6Verified guest

“The suite was clean with an electronic key card, a multi-channel TV, and a desk. Breakfast had hot options and the staff were exceptionally accommodating. The location near Borgo Ognissanti was stunning.”

8.6Verified guest

“Wonderful hotel with gentle staff and a magnificent location in a nice area. Early check-in was possible, rooms were spacious with comfortable beds and a good bathroom. Breakfast was delicious with options for all tastes. Private parking nearby was perfect. Everything was flawless.”

8.6Verified guest

“Staff were very kind and helpful, the room was clean, and the location was good.”

8.6Verified guest

“The room was nice with a large bathroom. It included a mini-bar, climate control, and a personal safe.”

8.6Verified guest

“Recently refurbished with modern facilities; rooms were light and airy. Management and staff were friendly and always willing to help.”

8.6Verified guest

“Staff were welcoming, careful, and helpful. The hotel was spotless and just a 5-minute walk from the city centre.”

04 — Location

Getting around Florence

The property sits in Florence.

Basilica of Santa Maria Novella: An 8-minute walk away, this landmark is the closest major sight and a good starting point for exploring the historic centre.

City Centre: Guests note the hotel is a 5-minute walk to the heart of the city, making it easy to reach main attractions on foot.

Train Station: The hotel is close to the train station, ideal for arriving by rail or planning day trips.

Via Montebello 40, Florence, Tuscany, 50123, Italy

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05 — Good to know

Policies & conditions

Hotel details are shown for reference. Final rate terms are confirmed on the partner’s site at booking.

Check-in
From 13:30-23:59
Check-out
By 07:00-10:00
Cancellation
Free cancellation on many rates — terms on booking page
Payment
Pay-at-hotel available on many rates; final terms at booking
Pets
Allowed
Property
21 rooms

06 — Questions

Frequently asked

What are the check-in and check-out times?

Check-in is from 13:30 to 23:59, and check-out is from 07:00 to 10:00.

Is parking available at the hotel?

Yes, there is public parking nearby. The hotel also offers car hire services.

Are pets allowed at Hotel Magenta?

Yes, pets are allowed at the property.

Does the hotel provide airport transportation?

Yes, a paid airport shuttle is available.

Is breakfast included?

Breakfast is served, and guests have reviewed it positively, noting a variety of options including hot food. Specifics on inclusion are not provided in the input.

The bottom line

Hotel Magenta is a dependable choice for travellers who value a central, family-run base with genuine hospitality. The location, staff, and breakfast earn consistent praise, while minor caveats around parking and the modest room rating are worth weighing. Best for those who plan to spend their days out exploring Florence.

8.6A solid 3-star pick in Florence, where service and setting outshine the rooms.

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